Designed as a world globe made of black Bakelite and metal.
It has two separate chassis,
dividing the electronics between the globe and the base.
The connection between the base andtheglobe is made
of gilded metal. Continents and oceans are gold-painted.
The illuminated dial is seen through a
small rectangular opening in the globe.
Circling the globe at
the equator is a metal ring. At
the top is a decorative brass finial showing the compass
directions. Large, wheel-shaped knobs control
power + volume and tuning.
Inside is a conventional
1930s AM receiver, using five tubes. Since the radio has
no RF amplifier, a long external antenna is a necessity.
The radio covers 130-545 meters, (police bands (150-200
meters) and medium wave). The intermediate frequency is
175 kHz.
A switch on the chassis
allowsthe radio to beswitched fromACto DC.
A resistance wire (154
ohms) was part of the power cord. It served as a series
resistor. For security reasons a diode and a 39 ohms / 5
W resistor was chosen when restoring the radio.
The radio was made in the colours
maroon, black and
ivory.
It was
designed
byRaymond Loewy (photo). He was born in
Paris on November 5, 1893 and died inMonaco on July 14,
1986. Loewy was one of the best
known industrial designers in the USA. His
motto was simple: "Between
two products equal in price, function and quality, the
one with the most attractive exterior will win".
He worked - among others - for
Lockheed, Coca-Cola and
Greyhoundand designed logos
and packagingfor Spar,
Shell, Exxon, and
Lucky Strike.
The original
price of the radio
was $60. The radio was introduced in October 1933 (see
part of an article in Radio Retaling, October 1933,
left).
Listen to "Stringin'
Along On A Shoe String", by Henry
Allen, Coleman Hawkins & Their Orchestra with Henry Allen
(tp,vo), William "Dicky" Wells (tb), Hilton Jefferson (as),
Coleman Hawkins (ts), Bernard Addison (bj), John Kirby
(b + brass bass), Walter Johnson (d),
recorded 21 July 21, 1933.
Top view with the upper part of the globe removed
Under-chassis
view
Patent drawings showing the overall and
detailed design of
the radio
The radio was introduced in this advertisement
in Radio Retaling, November 1933
Advertisement on the front page of Radio
Retailing, December 1933.